Why does my Newton Abbot competitor rank higher than me on Google?

Your competitor ranks higher because Google currently sees their website and Google Business Profile as more relevant and trustworthy than yours for that search. That's fixable. Common reasons a competitor outranks you:

• Their Google Business Profile is fully optimised and has more reviews
• They have dedicated service pages you're missing
• Their website loads faster and performs better technically
• They've built more local citations and backlinks over time

A quick audit will tell you exactly which gaps to close. In most cases it's not that the competition is doing something clever. They're just doing the basics consistently.