Does a Devon small business need social media as well as SEO?
Social media helps, but it's not where we focus and it's not where your customers go when they need someone urgently.
Google is where buying intent lives:
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- Someone's boiler breaks at 7am and they search Google, not Instagram
- A homeowner needs a roofer after a storm and they search Google, not Facebook
- Social media builds familiarity but rarely generates urgent enquiries